Vine, YouTube, Instagram. Videos are everywhere online. And what’s more, we really like them. 75% of people now share video content, and usually via social media. But it’s not just videos of cute pets and street pranks that go viral. Business videos like adverts and infomercials can be just as effective. Just ask John Lewis! […]
Archive | Pro voiceover audio
Top 3 Reasons To Use Audio Testimonials
Imagine hearing a sales pitch as part of a glossy, corporate advert – it might make you sit up and take notice but it won’t always guarantee a sales conversion because you’re well aware by now that adverts are designed to make goods and services look impressive. Now, imagine you hear the same pitch but […]
What Roy Keane Tells Us About Call Greetings
There’s a much-publicised passage in the newly released autobiography of former Manchester United footballer Roy Keane that tells us a lot about call greetings. In it, the then Sunderland manager is planning to sign a player named Robbie Savage and so attempts to call his transfer target. His call goes straight to voicemail, where he […]
The Importance Of Seasonal Content
The Times They Are a-Changin’ – Bob Dylan Indeed they are. Here at Voice Takeaway HQ in the UK, the arrival of Atlantic storm Hurricane Bertha has reminded us that summer won’t last forever. What’s more, the leaves have started to turn a distinctly duller hue, and the evenings are noticeably drawing in. Now, you […]